The Media Interview

Jason McIntyre co-creator, writer, and editor, of the blog The Big Lead interviewed on Sports Media Guide:

Q. Do you do your interviews by e-mail or phone?

A. Kornheiser was over the phone – he doesn’t do e-mail. I prefer e-mail. I started doing it by e-mail because I was anonymous at the time and didn’t feel like I could call a major journalist like TJ Simer. Why would he take the time to talk to an anonymous blogger. I started out by e-mailing eight or ten questions.

People are more comfortable with e-mail because they know they won’t be misquoted. They can be far more eloquent explaining themselves in e-mail. Some people aren’t wordy but they might be wordsmiths on e-mail. I much prefer doing e-mail interviews. That was a sticking point with Richard Dietch (SI). He said no.