Do you have your game on for your media interview?
Part of a posting by Alex Zuffoletti, a graduate student in journalism, about her class’s trip to the IMG/Bollettieri Academy, which trains high-level athletes:
one talk that I did enjoy was with these two former actors. They led the “game on” aspect of the program, which basically teaches sports stars, or wannabe sports stars, to not bore everyone with their talk about their training, their sports performance, and their diet. They need to have “coins” (interests, personal qualities, something fascinating to say), so that people will want to be friends with them, and so that they don’t look like stupid jocks when the media interviews them.
I’m not sure about wanting people to be friends with you, but having “coins” to use during your media interview is crucial for connecting with your audience.
Posted: November 13th, 2007 under Media Coaching Techniques, Media Interview Preparation, Sports Tips.